|
.
.
Managing Change is very pleased to announce that in conjunction with ValueAdding.com we have won a competitive tender bid to re-engineer a London local authority's customer facing processes. The aim is to radically improve council services to its citizens by means of re-engineered processes based around people's life events, delivered via a one-stop call centre. Other bidders included major well known consultancies.
To help launch the new print magazine usableiTV we have been commission to write an article that we have called Tuning into Lifecycles. The first issue will be mailed to designers and developers across Europe.
usableiTV is produced by the Interactive TV Design Network, a non-profit government funded project run by Serco Usability Services and Middlesex University in the UK. It's a project to create a discussion forum for researchers and developers in the interactive TV space concerned with usability and design issues.
We added guidiance for Academic Institutions.
We are working hard to bring this section right up to date - come back soon! If you can't wait then there's a huge exhibition in Amsterdam called IBC 2001 - 'World's Electronic Media Event' with 1,000 exhibitors and an expected 45,000 visitors. Topics covered are TV, Radio, Film, Multi-media, Transmission, Cable, Satellite, and Webcasting.
On the 12 August the Sunday Business Magazine had a 4 page feature on Dynmaic Pricing. We have updated our new section on Dynamic Pricing to include a number of the findings.
We
have revamped the Books section and added 3 new
reviews. The first is Joseph Pine's
The Experience Economy,
the second Jona Ridderstråle's and Kjell Nordstöm's
provocative
Funky Business and finally the third
is Seth Godin's Unleashing
the Ideavirus. In many respects the books touch on the same topic: a
future economic world based on emotional or experience based offerings,
encapsulated in the increasing appearance of fad products or services.
The Swedish
authors actually embody the idea within their book and their marketing -
you've probably heard more about Funky Business than The Experience Economy.
Nether-the-less both of these two books are of value, Funky Business
for the concept and The Experience Economy for implementation.
Godin's book will help all those trying to forge a new market in a fad offering, a concept that may equally apply to rejuvenating boring bank accounts as to fashion items.
With this revamp we have now provided for all the reviewed books with
links direct to Amazon.com
and Amazon.co.uk
. Managing Change is an affiliate of Amazon.
With the launch of the Dynamic Pricing Section and
the book reviews, we have now over 400 pages of content. This excludes those
pages still under construction.
Remember, we have a search engine
and a
site map
.
| A presentation to last year's EMMA's Electronic Business Europe conference is now available on-line. |  |
| An earlier presentation to the annual Norwegian Association of Advertisers' conference looking particularly at digital television and advertising. Later given to The Consultancy Company. (note: video clips not included). | |
We have started a completely new section looking
at Dynamic Pricing. The internet and
other Interactive Mediums, when combined
with One to One Marketing (CRM), allows
companies to dynamic vary the price of their goods and services. Of course,
with Mass Customisation, customer
products and services mean customer prices. The new section looks at the
history of fixed and variable pricing and the various tactics employed. Internet
auctions are covered including feature pages on eBay and PriceLine. We then
look at the principles of value and behaviour that underpin Dynamic
Pricing. We have also began to collect case studies. In the future we will
look at the ethics and constraints to Dynamic Pricing as well as its
implementation. Click here for the
details.
Amazon is believed to practice Dynamic Pricing. We have launched a Dynamic Pricing Survey to see if this is true. Click on the link and then choose one of 4 items (a book, CD, DVD or PDA) and then select either the UK or US Amazon site. Note your price and enter it into the response form. It's very quick and easy. You will then be shown the results to-date and asked to invite up to 3 of your friends to also participate.
With so many visitors our ISP is surcharging us so we needed to consider ways of raising funds without penalising the many students who visit our site. We decided to join the Commission Junction Network and display banner advertisements. Please note that we are only remunerated if you purchase goods or services, or in some cases if you register, with an advertiser. For more details see Why Ads?
We have added a Privacy Notice and updated our Disclaimer Notice.
We have been participating in Sherwood International's Business Technology Steering Group. This select group of senior key industry representatives from the insurance industry meets regularly to discuss information technology and the insurance sector. The steering group is also supported by Cap Gemini Ernst & Young and the e-fs magazine (the new electronic financial services journal published by Incisive Media). Our first meeting was on 13 June 2001. The subject was "Translating the talk about e-business in insurance into genuine benefits".
We have joined with ValueAdding.com - experts in BPR and ABC. All participants have many years in-depth practical experiences plus strong academic credentials. We have just won a local government BPR tender in competition with 6 other companies. The aim is to radically improve council services to its citizens by means of re-engineered processes based around people's life events, delivered via a one-stop call centre.
Click for a list of other affiliations and partnerships.
.
[News Headlines] [What's On] [What's New] [What's Coming] [Current Reading] [Disclaimer] [Technical Information About This Site]
[SIM Overview]
[One to One Marketing]
[Mass Customisation]
[Interactive Mediums]
[STEP Analysis]
[SIM Executive Summary]
[SIM Report]
[SIM Project]
[SIM Framework]
[SIM Methodology]
[SIM
Toolkit] [SIM Illustrations]
[SIM Links]
[Key Information & Resources] [Guest Contributions] [List of Support Topics] [What's On] [News Headlines]
[Contact]
[Company]
[Disclaimer]
[Privacy]
[Legal]
[Copyright Fair Use]
[Feedback]
[Publications]
[Publicity]
[Why Ads?]
[What's New]
[What's Coming]
[Technical Info]
[Home]
[Site Search Form]
[For a Full list of Contents see the Site Map]
This page last updated March 2003 © Managing Change 1997,98,99,2000,01,02,03 www.managingchange.com