Dynamic Pricing Case Studies

Amazon

Company	Amazon UK or US???????????????
Product	Books, CDs, DVDs, Videos, Electronic equipment, Household appliances (not all countries have all categories).
Value Added	Very wide range of products within each category, choice of delivery modes, one click shopping, return of product if unsuitable, communities with product reviews, recommendations based on other buyers with similar purchasing selections, commission on sales from referrals on own web site.
Target Market	Internet users.
Geographic Locations	Worldwide with Amazon web sites for many countries.
Distribution	Only via the Internet.
Promotion	On-line and off-line advertising, referral links from associates.
Competition	Dot.com, Bricks and Clicks and Bricks and Mortar companies selling the same categories.
Other Comments
Source

Viral Dynamic Pricing Survey

Have you tried our Dynamic Pricing Survey? It seeks to discover if Amazon is using your on-line behaviour to offer you a personalised price. The survey takes less than a minute and after participating you can see the results so far.

Next is Case Study - Educational Retailer

JS 

External Resources
 

1. See the full list of resources for this web site for other related resources.

[Dynamic Pricing Overview] [Schemes] [Survey]
all these> [Constraints] [Case Studies] [Implementation]

[SIM Overview] [One to One Marketing] [Mass Customisation] [Interactive Mediums] [STEP Analysis]
 [SIM Executive Summary] [SIM Report] [SIM Project] [SIM Framework] [SIM Methodology] [SIM Illustrations] [SIM Links]

[Key Information & Resources] [Guest Contributions] [List of Support Topics] [What's On]

[Contact] [Company] [Disclaimer] [Privacy] [Legal] [Copyright Fair Use] [Feedback] [Publications]
[Publicity] [Why Ads?] [What's New] [What's Coming] [Technical Info]
 [Home]   [Site Search Form]   [For a Full list of Contents see the Site Map]